1Z0-1031の無料問題集（75題）、1Z0-1031認定試験参考書

Oracle 1Z0-1031 問題集

試験コード：1Z0-1031

試験名称：Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials

最近更新時間：2025-06-14

問題と解答：全75問

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質問 1：
On an average, at what rate does data decay?
A. 12% per month
B. 20% per week
C. 2% per month
D. 2% per year
正解：C

質問 2：
A client wants to onboard data via the User Data API using their own ID (PUUID) for the transaction. Which of the following must be established?
A. Create an Audience.
B. Deploy an ID Swap tag.
C. Create and activate a Data Campaign.
D. Configure Self-Classification Taxonomy and Classification Rules.
正解：B

質問 3：
Which two statements are true about the difference between sampled and unsampled reports? (Choose two.)
A. Unsampled reports can be recorded as snapshots, and sampled reports cannot.
B. Unsampled reports can be emailed automatically to users, and sampled reports cannot.
C. Sampled reports can be run on smaller audience sizes than unsampled reports.
D. Sampled reports display an estimate based on a subset of users, and unsampled reports return results based on all users.
正解：A,D

質問 4：
There are several ways of sending data out of the DMP. Identify two data transfer mechanisms from the following that require the use of a regex pixel. (Choose two.)
A. Paste a pixel campaign delivery.
B. Real-time server data transfer
C. User Data API
D. JSON return tag
E. Batch server data transfer
正解：B,D

質問 5：
You are working with a client to help guide their seat governance structure. After discussing their company policies and procedures, you discover that each region follows its own protocols, operations are for the most part independent and they might benefit from discretionary data-sharing between regions.
Based on what you have learned, which seat governance option should you recommend?
A. Global DMP nerve center
B. Global template with local nuances
C. A single seat shared by all regions
D. Full agency control
E. Horizontal regional empowerment
正解：C

質問 6：
What is the CPS pricing model?
A. This model allows clients to purchase data according to the specific terms in their contract for acquiring third-party data from a particular App Partner.
B. This model allows clients to purchase data on a cost per category agreement.
C. This model allows clients to purchase data each time the campaign wins a unique customer attribute.
D. This model allows clients to purchase data based on the overall win rate of the campaign.
E. This model allows clients to purchase data on a cost per 1,000 impressions basis.
正解：E

質問 7：
Your main goal is to collect media impression and click data in the DMP. You also want the option of enabling one 302 redirect on impression and/or click event.
What tag type should you use for this?
A. Dynamic Synchronous
B. IFrame
C. Pixel
D. Asynchronous
E. Synchronous
正解：C

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Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials 認定 1Z0-1031 試験問題:

1. Identify the dependencies and data sources for a local campaign.

A) Dependency: Submit reporting for use of 3rd party data, Data Sources: 2nd and 3rd party data
B) Dependency: Custom audiences pixel, Data Sources: 1st party offline data
C) Dependency: Ensure the Blue Kai tag is on the site, Data Sources: 1st and 3rd party unbranded data
D) Dependency: Signed Data Usage Agreement for 3rd party data, Data Sources: 1st and 3rd party data
E) Dependency: Execution partner must accept mobile and IDs, Data Sources: 2nd party data

2. You want to target four unique sets of user profiles for creative effectiveness testing.
How should you structure the audience(s)?

A) Create four audiences with the same categories, and include 1-3 unique A/B test group categories as a separate segment.
B) Create four audiences with the same categories, and include 1-3 unique A/B test group categories with the categories in segment 1.
C) Create four audiences with any combination of unique categories, and include 1-3 unique A/B test group categories with the categories in segment 1.
D) Create one audience with four segments, and have each segment include 1-3 unique A/B test group categories.
E) Create four audiences with any combination of categories, as long as each category included is unique and not repeated in the other three audiences.

3. How are look-alike models produced?

A) They are built within the platform using logic to connect audiences.
B) They are built by identifying targets with the highest action rate on the Funnel Analysis report.
C) They are built by ingesting online data from partner sites.
D) They are built by creating audiences from categories with high index values.
E) They are built by data partners using complex algorithms of multiple data attributes.

4. Which two are attributes of third-party data? (Choose two.)

A) Offered on a private marketplace, via direct sales to marketers
B) Can be confirmed from multiple outside sources
C) Free to use for activation, targeting, and analytics
D) Often billed directly by the media partner

5. Your client wants to run a campaign with a media execution partner that currently does not have an app in the Oracle BlueKai app catalog. What should they do?

A) Configure custom parameters to deliver data to the media execution partner
B) Create a Dynamic Synchronous container to support the transfer of data.
C) Manually enter the pixel required for sending campaign data to the partner.
D) It is not possible to run campaigns with partners that do not currently have apps in the Oracle BlueKai app catalog.
E) Configure the campaign to deliver audience data directly to the partner's web page via JS container tag.

質問と回答：

質問 # 1
正解： A

質問 # 2
正解： E

質問 # 3
正解： D

質問 # 4
正解： A、C

質問 # 5
正解： C